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EM CREATIVE

BeAware

CLIENT

Creative Conscious

TYPE OF CLIENT

Not-for-profit Organisation 

CATEGORY

Social Media, Webpage

AWARD WINNING

BRIEF

"Our mission is to embed purpose-driven creative thinking into every institution, brand and organisation across the world, so, create a consumer conscious idea that will revolutise."

WHAT WE DID

We did exactly that. We looked into the biggest consumer issues, and settled on fast-fashion due to the topical press surrounding child labour.

RESULT

We felt the only way to make a change in fast fashion was to make pre-loved/ second-hand fashion easier for consumers.

 

So, we developed a widget/ plug-in for browsers (like Grammarly or Just Giving), which uses cookies and visual recognition to show you second-hand options for the fast fashion piece you want to buy. Then, by use of click-bait ads and 

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GET IN CONTACT HERE

elizabethmariemarshall@aol.com

(+61) 0484 111 453 

CONSUMER CONSCIOUS CHANGES

Consumers are always going to consume. So, our mission is to show them how to 'BeAware'.

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