Fresh Shots Program
BRIEF
How can you use Creative Cloud to bring about real life positive change through LADbible’s channels? Create an inspirational film, animation, or photography story piece that spreads a positive message.
WHAT WE DID
The good society framework is the fundamental elements that make up a successful society of people. However, 61% of neighbourhoods in England are in the 'Most Deprived' Decile.
RESULT
To bring these two platforms together in positive change, we needed to find a way to reach the 61% as these youths are the next society, yet are being let down by lack of opportunity.
So, we wanted to create a Fresh Shots Program, whereby, instead of us making the story piece, we teach these youths how to tell theirs through the power of creativity.
Swapping Criminality for Creativity, as hanging out with the wrong and can ruin your future, but hanging out with the right crew can set you up for life.
CASE STUDY VIDEO
GET IN CONTACT HERE
elizabethmariemarshall@aol.com
(+61) 0484 111 453